Video content systems

designed to scale —

without constant filming

We use AI avatars, AI video clones, and strategic filming to create consistent, platform-specific video content that actually holds up long-term.

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Square Eyes Productions helps professional and regulated brands build scalable video content systems using AI avatars, AI video clones, and strategic filming — designed for YouTube, LinkedIn, Instagram, and TikTok.

Based in Manchester, we work UK-wide with businesses that need clarity, consistency, and confidence from video — not one-off campaigns.

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Video services

built for modern platforms

Most businesses struggle with video because traditional production is slow, expensive, and difficult to maintain long-term.

    • AI-led video technology

    • Strategic filming where it matters

    • Modular content systems

    • Platform-specific optimisation

    The result is a predictable, scalable

AI video vs traditional filming.

Which is right for your brand?

Most effective content systems combine AI-led video with strategic filming — depending on trust, audience, and use case.

AI-Led Video

    • Consistent, scalable content

    • Regular updates and education

    • Brands with limited time to film

    • No constant filming

    • Faster turnaround

    • Predictable monthly output

    • Easy updates and revisions

    • Social & YouTube content

    • Explainers & onboarding

    • Thought leadership at scale

A man standing in front of a professional video camera with four identical men in the background, in an indoor setting with studio lighting and editing equipment.

Traditional Filming

A woman director or producer giving instructions during a film shoot, surrounded by crew members and filming equipment in a studio.

    • High-trust brand moments

    • Founder or team presence

    • Emotion-led storytelling

    • Strong human connection

    • Ideal for launches & campaigns

    • Highest production impact

    • Brand films

    • Testimonials

    • Major announcements

The Smart Approach

Two professionals, a woman and a man, standing in front of a whiteboard, discussing content ideas and project planning; another man seated at a desk with a laptop watching.

    • Brands that want scale and trust

    • Film once for core brand content

    • Use AI avatars or AI video clones for ongoing output

    • Edit and adapt content for every platform

    • More content

    • Less effort

    • Consistent on-camera presence

Not sure which approach fits your brand? We’ll help you choose the right mix.

Book a Strategy Call

We offer two forms of AI-led video,

depending on the brand and use case.

AI Avatars

Used where clarity and consistency matter more than personality.

  • Brands that want scalable video content without being on camera.

    A fully AI-generated presenter designed to deliver scripts clearly and consistently — no real person required.

    AI avatars allow brands to publish professional video content without being on camera, making them ideal for scalable content, explainers, updates, and educational videos.

Ideal for scalable content without filming → AI avatar videos
Learn more

AI Clones

Used where clarity and consistency matter more than personality.

  • Founder-led brands where trust and recognition matter.

    A digital version of a real person — such as a founder, advisor, or spokesperson — created using AI after a single filming session.

    AI video clones allow brands to create ongoing video content without repeated filming, while maintaining a recognisable and trusted on-camera presence.

Designed for founder-led brands → AI video clones
Learn more

Where our video systems are typically used

These content systems are designed to support ongoing communication, education, and authority-building — without the time, cost, or logistics of constant filming.

Explainer & educational content

Clear, repeatable explanations that answer common questions and reduce the need for repeated sales conversations.

Thought leadership & authority

Consistent, on-camera authority without requiring the founder to be available every time.

Internal & external updates

Regular updates, announcements, and communications — delivered consistently without repeated filming.

YouTube & social video

Platform-specific video content built once and deployed across YouTube and social channels.

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See how this works in practice

We designed and delivered a scalable video content system for a UK financial advice firm operating in a highly regulated environment — without relying on constant filming.

View the My Pension Expert case study

Video Production & Editing

Traditional production is offered only where it strengthens a wider content system.

Filming

  • Professional on-site or studio filming for brands that want a human-led presence on camera.

    • Founder and leadership videos

    • Testimonials and case studies

    • Long-form authority content

    • Initial recordings for AI video clones

  • Filming is often combined with AI services to maximise output from a single shoot.

Editing

  • For brands that want high-end video editing for existing footage, AI-generated content, or filmed material.

    • Clean pacing and structure

    • Captions and on-screen graphics

    • Platform-specific formatting

    • Sound design and polish

  • Designed to make every video feel native to the platform it’s published on.

Long-From Content

  • Professional on-site or studio filming for brands that want a human-led presence on camera.

    • Founder and leadership videos

    • Testimonials and case studies

    • Long-form authority content

    • Initial recordings for AI video clones

  • Filming is often combined with AI services to maximise output from a single shoot.

Brand-Led Storytelling

  • For brands that want In-depth video content designed for education, authority, and long-term value.

    • YouTube videos

    • Educational series

    • Presentations and explainers

    • Thought leadership content

  • Long-form content is often repurposed into short-form assets using our content systems.

With over 10 years of editing experience, quality and consistency are never compromised.

Social & Youtube Content

Created once. Deployed everywhere. Strategically.

Social Media Video Content

Short-form video designed for Instagram, TikTok, LinkedIn, and other social platforms.

Content is created once and then adapted per platform — ensuring consistency without duplication of effort.

    • Reels and short-form clips

    • Platform-specific hooks

    • Caption-ready edits

  • Ideal for brands that want visibility without constant content ideation.

Youtube Content

Short-form video designed for Instagram, TikTok, LinkedIn, and other social platforms.

Content is created once and then adapted per platform — ensuring consistency without duplication of effort.

    • Reels and short-form clips

    • Platform-specific hooks

    • Caption-ready edits

  • Ideal for brands that want visibility without constant content ideation.

Content is created once and then edited into multiple platform-ready formats, ensuring consistency without duplication of effort.

Simple Monthly Packages

Predictable output.

Clear expectations, consistent delivery, and no guesswork.

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Not sure which approach fits your business?

Cover of a digital publication by Square Eyes Productions titled "Why Most Professional Firms Fail With Video (And How to Fix It Without Constant Filming)". It features a group of five men in a professional video recording studio, with one man in the front and four in the background, near a professional camera and a computer setup.

Download our 5-minute Video Content System Audit.

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Common questions

about our video services

  • By using AI avatars, AI video clones, and content systems, we help brands produce weeks or months of content without filming every video.

  • AI avatars reduce filming time, improve consistency, lower long-term costs, and allow content to scale across platforms.

  • AI avatars are fully AI-generated presenters. AI video clones are digital versions of a real person created after one filming session.

  • Yes. All content is structured, edited, and formatted to match each platform’s best practices.

  • Yes. Our systems are designed for clarity, consistency, and compliance — making them suitable for finance, healthcare, education, and professional services.

Ready to build a video content

system that actually scales?

We’ll help you choose the right mix of AI, filming, and content systems based on your goals, audience, and capacity.

Book a Strategy Call

Square Eyes Productions is a Manchester-based video production company working with UK-wide brands across finance, professional services, healthcare, education, and technology.